Global B2C Content, UX & CRO | Deliveroo

Sitewide content optimisation

Content tests globally for E-E-A-T content & CRO for homepage content, resulting in 10-60% organic traffic increases and 2-4% CVR increases.

Product content incorporation web test following Google generative SERP tease in 2022.

See also:

Deliveroo B2B Content Strategy,